Seven Steps to A Successful Business Plan

Seven Steps to A Successful Business Plan

eBook - 2002
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This work shows how to create a five-page business plan. Emphasis is on real-world business planning instead of theory, connecting day-to-day requirements to strategic goals, and synchronizing individual, departmental, and organizational efforts in support of realistic objectives. The book identifies and explains individual components of a business plan, with information on contingency planning and disaster preparation. Executives will learn how to create an account of the company and its goals, and how to convert strategic goals into short- term operational activities. Coke teaches business planning for the Canadian Management Center of the American Management Association. Annotation c. Book News, Inc., Portland, OR (

Publisher: New York : AMACOM, ©2002
ISBN: 9780585395234
Characteristics: 1 online resource (xxxv, 428 pages) : illustrations


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