Cross-cultural Business Behavior

Cross-cultural Business Behavior

Negotiating, Selling, Sourcing and Managing Across Cultures

eBook - 2005
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Now readers of the fourth edition will find even more of that practical guidance for negotiating with customers and suppliers around the world. They will also find fresh new cases, additional negotiator profiles and comparisons of Nordic business cultures as well as detailed advice for adapting sales presentations to the culture of the customer.

Publisher: [Copenhagen, Denmark] : Copenhagen Business School Press, ©2005
ISBN: 9788763099691
8763099691
9788763001496
8763001497
9147077220
Characteristics: 1 online resource (351 pages) : 1 map

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